Saturday, 31 January 2015

12 types of Social Media Personalities





 Everyone reading this has a relationship with social media – whether it’s healthy, obsessive, or estranged.

These relationships inform a particular social media personality.

According to a survey by a UK based online bank (yes there is something called an online bank), there are 12 social media personalities, ranging from “ultras to virgins.” The ultras for instance, are deeply infatuated with sites like Twitter and Facebook.

“They are fanatically obsessed with Facebook or Twitter,” the study said. “They have Smartphone apps and check their feeds dozens of times a day – even when pre-occupied.”

But don’t worry about fitting perfectly into one category. You’re probably a combination of several personalities.


“Most people using social media will display a combination of those personality types, and they may even behave differently on Facebook, for example, to how they behave on Twitter.

Here are the 12 types of social media personalities. Tell us what you think, do they ring true?
l. The Ultras: - They check their feeds dozens of times a day. Happily admit obsession. 14% of Facebook users spend at least two hours a day on the network.
2. The Deniers: - Maintain that social media doesn’t control their lives, but get anxious when unable to access networks. 20% of Facebook users would feel “anxious” or ‘isolated” if they had to deactivate their accounts.
3. The Lurkers: - They hide in the shadows of cyberspace. Watch what others are saying, but rarely (if ever) participate themselves. ‘45% of Facebook users described themselves as observers’.
4. The Peacocks: - Popularity contest, high number of followers, fans, ‘likes’ and re-tweets essential. ‘One in ten Twitter users wants more followers than their friends.
5. The Virgins: - Taking first tentative steps in social media. 19% of registered social media users don’t use any social network
6. The Ranters: - Meek and mild in face-to-face conversations. Highly opinionated online.
7. The Ghosts: - Create anonymous profiles, for fear of giving out personal information to strangers.
8. The Changelings: - Adopt completely new personality online so no one knows real identity.
9. The Quizzers: - Asking questions allows them to start conversation.
10. The Informers: - Seek kudos by being the first to share the latest stuff with audiences.
11. The Dippers: - Access their pages infrequently, often going days, or even weeks, without posting.
12. The Approval Seekers: - Constantly checks feeds and timelines after posting. Fret until people respond. One in every Facebook user say it is important others ‘like’ or reply to their updates.

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